Americans for Ingredient Transparency launched Oct. 21, 2025, and aims to work with Congress and the Trump administration to incorporate "generally recognized as safe" (GRAS) reform. (Liao Pan/China News Service via Getty Images)
The group argued that states have made well-intended efforts to enact transparency laws as they relate to ingredients in food and household products, but that the moves have created confusion with an "ever-expanding patchwork of disjointed food, beverage, and personal care regulations."
Americans for Ingredient Transparency specifically aims to work with Congress and the Trump administration to incorporate Generally Recognized as Safe (GRAS) reform, front-of-package labeling reform, and QR code reform into federal law.
GRAS reform would establish a "nationally uniform regulatory approach for new ingredients used in food and beverage products," according to the coalition's website. The front-of-package labeling reform would guide consumers to healthier choices, while the QR code reform would provide consumers with a scannable code on products to review product information, according to the group's website.
Julie Gunlock, a conservative policy advocate focused on nutrition and parenting, leads Americans for Ingredient Transparency with Koenig. She said in comment to Fox News Digital that the push for a national ingredient transparency standard is one rooted in protecting families and children.
Robert F. Kennedy Jr. arrives at Argentina’s Ministry of Health to meet with Health Minister Mario Lugones in Buenos Aires, Argentina, on May 26, 2025. (Reuters/Pedro Lazaro Fernandez)
The announcement comes as the Trump administration and Health and Human Services Secretary Robert F. Kennedy Jr. continues its mission to "Make America Healthy Again." Kennedy has already addressed potential GRAS reforms, calling on the FDA in March to "explore potential rulemaking to revise its Substances Generally Recognized as Safe (GRAS) Final Rule and related guidance to eliminate the self-affirmed GRAS pathway."
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"For far too long, ingredient manufacturers and sponsors have exploited a loophole that has allowed new ingredients and chemicals, often with unknown safety data, to be introduced into the U.S. food supply without notification to the FDA or the public," Kennedy said in March. "Eliminating this loophole will provide transparency to consumers, help get our nation’s food supply back on track by ensuring that ingredients being introduced into foods are safe, and ultimately Make America Healthy Again."
https://www.foxnews.com/politics/whats-really-your-food-new-campaign-pushes-national-ingredient-transparency